The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Discipline
-
Discipline
Pharma
- All
- Branded Entertainment
- Creative Effectiveness
- Creative Use of Technology
- Cultural Driver
- Design
- Direct Marketing
- Experiential & Immersive
- Health & Wellness
- Integrated / Omnichannel
- Interactive & Mobile Craft
- Interactive, Online & Mobile
- IP & Product Design
- Pharma
- Public Relations
- Radio & Audio-First
Award
-
Award
All
- All
- Gold Pencil
- Silver Pencil
- Bronze Pencil
- Merit
#
One Show
Agency Rankings
VML / New York
Client
Title
Category
Award
Points
Dogs Without Borders
Agency: VML / New York + VML / Madrid + Digital 21 / São Paulo + My Props Factory / Rio de Janeiro
Client: SFBO (French-Brazilian Society of Oncology)
Category: Innovation / New Ideas in Pharma
Points: 22.50
DiagnostiCookies
Agency: Horaios / São Paulo + VML / New York + BCW / New York
Client: Horaios Dermatology Clinic
Category: Promotional Items
Points: 10.50
Dogs Without Borders
Agency: VML / New York + VML / Madrid + Digital 21 / São Paulo + My Props Factory / Rio de Janeiro
Client: SFBO (French-Brazilian Society of Oncology)
Category: Direct Marketing
Points: 4.50
"Dying to Be Heard" - The Good Listening Project
Agency: The Good Listening Project / Washington DC + VML / New York
Client: The Good Listening Project
Category: Craft / Writing
Points: 3.00